Benefits of Designing for a Cause and Pro Bono Design

What are the benefits of designing for a cause, working with non-profits, or doing pro bono design work? The following is a list of benefits produced as part of RGD Ontario‘s (Association of Registered Graphic Designers of Ontario) Designer’s Guide to Pro Bono Work. This document was created by members of the RGD Ontario Provisional Committee in 2007 to assist designers and non-profits to work together on pro bono projects that benefit the community.

  • Creativity: It is refreshing and inspiring to work with dedicated staff who believe in what they do.
  • Networking: Non-profit or charitable organizations’ Board of Directors and other volunteers are great people to network with since some of them are business owners and prospective clients.
  • Philanthropy: What is better than using your talent and knowledge to help effect change and support something that you believe in?
  • Portfolio: It is a way to explore areas of design that are not yet prominent in your portfolio and develop creative and innovative new work.

Although this is only one resource, and refers mainly to “pro bono” work, it is very relevant to the benefits of Designing for Good – whether it be officially documented for a registered charity or non-profit, or simply for the benefit of society and the greater good in general.

RGD Ontario’s Designer’s Guide to Pro Bono Work is available for download at this link.

About The Author

Daniel Francavilla

Daniel is a graduate of OCAD University's Graphic Design program. He is the founder of Now Creative Group, and is inspired to make positive change through design and youth organizations like ACCESS and Speak Up for Change. Follow him on Twitter @Francavilla and @NowCreates.

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